Branding is your most important marketing asset and it communicates your company’s purpose at a glance.
We develop brand identity systems that strike the appropriate tone, while building equity and loyalty with your audience.
RealEase™ brand identity
The Ferro coatings identity system was developed as an integrated suite of coating products, however each product also stands on it's own given the Ferro’s diverse markets and customer base.
Ferro RealEase™ provides enamel durability, acid resistant coating and adds nonstick clean-ability to metal-based products. The logo is dynamic and technical in nature, yet has a retail look and consumer feel as it will appear in both B2B and B2C environments. Each of the product logos contains a distinct graphic element specific to the core product attribute or function. The diamond is symbolic of high-quality, easy to clean and a remarkable 3X scratch resistance.
Digital content
Print collateral
Brand identity- logo
Brand color palette
Brand fonts
Brand photography
